Fashion films of the week: McQ, Chanel, Loewe

Posted on

McQ Alexander McQueen 

The London-based brand has released this short film featuring the McQ Alexander McQueen Men’s Spring/Summer 2014 Collection. We love the grungy VHS aesthetic and the cool camera effects.


Chanel has served up a musical and visual delight as the luxury brand’s ‘Chance’ perfumes and beauty products dance around and show off in an unpredictable, acrobatic and playful short film.


This quick video shows off the Madrid-based brand’s latest accessories with a quirky split-screen aesthetic. On one side you can watch someone layering Loewe’s nude-colored ‘Skin’ collection of bags with tulips, while on the other, a figure deconstructs a pile, unzipping bags and shaking out petals to a classical soundtrack.


Written by

Leave a Reply

Your email address will not be published. Required fields are marked *