Net-a-Porter Introduces ‘The Net Set’

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Online luxury fashion e-tailer Net-a-Porter has introduced its latest development in pushing sales, with its announcement of ‘The Net Set’ – a new service allowing users to create a profile, fill it with clothes they like (from Net-a-Porter), follow friends, celebrities and brands, and upload photos that Net-a-Porter will match to its nearest product.

The announcement followed multiple rumours hat Net-A-Porter have created a new social network with a version of Instagram exclusively for fashion.

Natalie Massenet, who launched Net-a-Porter in 2000, said ‘We are incredibly excited to launch the world’s first luxury shoppable mobile social network where fashionable digital women all over the world can connect and enjoy a unique and seamless shopping experience across all devices’.

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Written by Beth Arthurs

Blogging since the age of 13, I have never been able to confine my passion for writing. Currently studying Fashion Marketing the University of Leeds and Italian alongside it. My style icon will forever be Gwen Stefani my favourite designer is Alexander Wang

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