Fashion Debate: Brands vs. No Brands.

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There is a long-standing debate about whether the mass market has what it takes to fetch up in your closet. There is no denying that luxury fashion brands are trend makers. For example, Farfetch could narrate quite a story about how the world’s fashion houses set the course for the entire industry. Rounding up around 400 luxury fashion boutiques, Farfetch is bursting at the seams when introducing new collections. To tell the truth, Farfetch coupon codes play their part in why this retailer occasionally trends even better than the brands the collections of which it displays.

Here comes the other side of the coin. This includes mass market or as many people call it no-brand fashion. It isn’t to say that a small business that sews clothing cannot be called a brand. Even a clothing artist who sews a skirt in his or her bedroom once a year and then offers the item for sale is a brand. Yet we’ve got used to calling a company a brand if it manages to appeal to the world’s audience of fashionistas. Long story short, just because a no-brand company doesn’t make trends doesn’t mean that its products are of inferior quality. For example, Shein offers mass-market fashion items at prices so sweet that you would have felt nauseous if those prices could have magically transfigured into food. If you add Shein coupon codes to the saucepan, there will be an explosive mixture of a bargain on the terrains of the fashion market.


The world’s luxury fashion houses are the light at the end of the tunnel

Under no circumstances shall we even think to dare devalue luxury fashion. World’s fashion houses such as Gucci or Dolce & Gabbana are called world’s fashion houses for a reason. Those brands have become iconic, the quintessence of luxury fashion. They lead the world’s fashion market and do a brilliant job in assuming leadership positions. Each item they sew instantly makes a committed fashionista around the world squeal and bath in the wow effect. Each seam, bend, or curve may have quite a history, the one that has roots deep in the dawn of human society. And this is what makes a world-known brand. This is what makes it stand out and plainly distinguishable. It isn’t simple fabric and craftsmanship that matters. It is decades of providing customers with sublime quality and impeccable service that stand behind a true brand.


Farfetch has plenty of light that shines at the end of the tunnel

At Farfetch, you won’t simply surf the web store of another fashion retailer. There is more to this than meets the eye. That place will let you gaze out at the constellation of where the fashion artists of all times are standing now. It is their legacy to behold and savor. And you can also honor your closet with some luxury clothing. Farfetch offers everything that you can shape a fabric into, starting from a pair of hot thin bikinis to a heavy spacesuit of a winter coat. There is also a wide spectrum of premium accessories such as wristwatches, bags, etc. As befits the world’s fashion houses, each item costs something close to a fortune in comparison to the analogous fashion pieces in mass-market fashion. Farfetch airs some coupon codes, daily deals, and all sorts of sales to smooth things over. But luxury items have always been and will always be the messenger of social status and the article of weighty material wellbeing.


Shein just wants you to feel comfortable and stylish in your good quality no-brand garments. That’s it

If you don’t have a 700-million dollar white-dazzling yacht rolling on the pacified ocean waves somewhere in the waters of Maldives, you may consider no-brand fashion stores as a good place to go. Let’s try to explain the mass market in the shortest and simplest manner. Here we go. Mass-market fashion offers goods of any quality. At Shein, you can find a synthetic shirt that feels as if you are wrapped in polyethylene as well as a shirt made of 100% cotton that feels like the clothing of gods. The mass market doesn’t mean bad stuff. It means good stuff made by companies that, compared to the world’s fashion houses, are still toddlers. You can even find items made of luxury crocodile leather. And such an item could cost 20 times less than an analogous one that has the “Gucci” word inscribed on it.


No-brands fashion stores’ discounts have no match

What no-brand fashion has been loved is the lavish discount policy. What luxury brands offer stands in awe of the diversity and generosity of deals that the mass market churns out. It is the entire assembly line of deals, sales, and coupon codes. Shein will unleash a heavy barrage of deals on you right after you put your foot on its website.

It all depends. If you are a dollar billionaire and need the best stuff in the world to accentuate your position in the social hierarchy, the world’s luxury brands will be your only choice. Yet if you don’t give flying… care about where your personality fits in the thoughts and views of other people, there is absolutely no need to be obsessed with having Gucci or Armani labels. The people of today’s world focus on comfort and functionality. That’s what you can effortlessly find among no-brands. So, why would you want to spend more?


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Written by Lola McQuenzie

Lola is one of our busiest writer. She has worked for Catwalk Yourself since 2007. Lola started working with us after she graduating from Central St Martins

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