Amazon to Buy

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It has been reported that internet conglomerate Amazon has been in ongoing talks with luxury fashion e-tailer in discussion of purchasing the company.

There is a current lack of specific details with lack of official comments from either brand.

Amazon has not hidden desires of owning a large share of the company, as this summer it will be opening a 46,000 sq ft fashion photography studio in Shoreditch to demonstrate ability to live up to the retailer’s approach to visual merchandising of stock; efforts such as these are furthered by sponsoring men’s fashion week in New York in July, simultaneously hiring a number of highly trained staff from within the fashion publishing industry in a bid to create a credible shopping destination.

Since 2008 the company have stocked clothing and added over 100 labels, including Missoni and Vivienne Westwood.

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Written by Beth Arthurs

Blogging since the age of 13, I have never been able to confine my passion for writing. Currently studying Fashion Marketing the University of Leeds and Italian alongside it. My style icon will forever be Gwen Stefani my favourite designer is Alexander Wang

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