Jacquemus

Founded by Simon Porte Jacquemus in 2009

Jacquemus is a celebrated fashion brand that has captured the essence of sun-drenched simplicity and a distinctly Mediterranean aesthetic. Founded by designer Simon Porte Jacquemus in 2009, the brand has gained international recognition for its fresh and effortless approach to fashion.

Simon Porte Jacquemus, born in the picturesque town of Salon-de-Provence, France, in 1990, drew inspiration from his idyllic surroundings to create a brand that embodies the beauty of the South of France. His journey into the world of fashion began with a passion for design and a vision of modernising classic French style.

The breakthrough moment for Jacquemus came with its debut collection, which introduced the fashion world to Simon’s unique vision. The brand’s name itself is a tribute to his late mother, who played a significant role in his life and creative journey.

Jacquemus is renowned for its minimalist yet romantic designs, often characterised by breezy silhouettes, sun-soaked colour palettes, and a focus on natural fabrics. Each piece in the brand’s collections evokes a sense of effortless elegance and timeless simplicity.

One of the hallmarks of Jacquemus is its ability to capture the spirit of the Mediterranean lifestyle. Simon’s designs draw inspiration from the landscapes, culture, and traditions of Southern France, infusing his collections with a sense of warmth and authenticity.

Jacquemus’ dedication to craftsmanship and attention to detail is evident in its tailored pieces, unique draping, and innovative accessories. The brand has become synonymous with modern French fashion, appealing to those who appreciate both classic elegance and contemporary flair.

Beyond its clothing, Jacquemus has expanded its offerings to include accessories, footwear, and fragrance, all designed with the same commitment to quality and the celebration of simplicity.

Simon Porte Jacquemus’s brand is a reflection of his vision for fashion as a means of storytelling and evoking emotion. With a growing global presence, Jacquemus continues to inspire individuals to embrace clothing that embodies the carefree spirit of summer and the beauty of understated elegance.

Jacquemus embodies the essence of sun-drenched simplicity, inviting individuals to immerse themselves in a world where fashion meets the Mediterranean coast, and every piece tells a story of timeless beauty.

Jacquemus Biography

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Written by Aurora Cami

Aurora is one of our best and most committed contributor and assistant fashion editor, with a keen eye for style and a flair for trend-spotting. Aurora is a key piece of our site as she always adds a fresh and youthful perspective to our team, keeping our readers in the loop with the latest fashion insights and trends.


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