Top Ten Reasons Why Air Jordan Shoes Are Popular

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Those who have followed the Air Jordan shoes history will understand that the Air Jordans have become extremely popular, unlike the other sneakers for several years. People’s satisfaction has extended beyond merely buying Adidas or Nike products. In recent years, the Air Jordans have become the must-have sneakers because they are truly unique. Even the most affluent of people buy these hot items due to their status and style. Their popularity has even made some count on them as a form of currency!

The Air Jordans’ exclusive level relative to other types of footwear has been the reason behind this phenomenon. They made these sneakers with extremely high-quality materials like full-grain calfskin and premium leather uppers like boots. Thus, people cannot marvel at the look and feel of a high-quality product. Finally, they can get these sneakers in a variety of styles and colors, as well as matching apparel, for example matching shirts with Jordans. Depending on their preferences, buyers can choose the best sneakers for them.

Here are the reasons why Air Jordan sneakers are popular.

High-Quality Performance Product

The biggest reason why the Air Jordan sneakers are popular and why people continue to buy them is because they offer high-quality performance products. As high-quality shoes, they provide great comfort and support, unlike other products in the market. As such, people can wear them for a long time without having any discomfort.

Extra Support and Comfort

People are always looking for shoes that will offer them extra support and comfort, making the Air Jordan quite popular. Chronic foot pain is common among those wearing sneakers even though they enjoy wearing them. Some even suffer from heel spurs and plantar fasciitis. Thus, most people prefer the extra cushioning and support the Air Jordan provides.

Highest Quality Materials

The Air Jordan is famous because these shoes are made with the highest quality materials. There will be a cost connection to any product made with high-quality material. However, people have seen that the cost associated with their Air Jordan is not too much, unlike other shoes of comparable quality. People have also seen high-quality, innovative products from Nike. And their sneakers’ cost is small relative to other products in the market.

Wide Recognition

The Air Jordan sneakers are popular because celebrities recognize and wear these shoes. Athletes, entertainers, and actors wear these sneakers. Thus, any shoe can become something that people will remember and seek when someone famous buys an excellent pair of sneakers. With this, Air Jordan enjoys value and desirability.


Buyers and sneaker enthusiasts enjoy unique styles and designs with the Air Jordan shoes, which are not the same quality as the traditional footwear. As such, consumers who want quality and performance at relatively low prices respect and desire these shoes. And what further enhances their desirability is that these shoes have no end tag like some of the traditional athletic sneakers.

Holding On to the Current Trend Scenes

People all over the world like the most trendy and latest things, like Apple mobile phones. This case is true of the Air Jordan sneakers. They are popular because people want to wear the latest shoes, which can never go out of date. Some people are even fond of collecting the latest Air Jordans.

Consumer Value

Buying an Air Jordan pair with $1,000 doesn’t mean anyone else can get it cheaper, even in some years down the line. This situation has made the sneakers more popular because consumers get the mentality that they bought what they earned.

Great Designs

The Air Jordan shoes have become popular because of their designs. Even as a basketball shoe, you can still see people of all ages and cultures wearing these sneakers in different outfits. Even people who are not basketball fans may find it hard to reject these stylish and tasteful sneakers.

Limited Release

Since people tend to wait at stores to snatch as many Air Jordan pairs as possible, these resellers make money through the limited releases. These sneakers are popular because people want to have their share of the exclusive release.

High-End Sub-Brand of Nike

The Air Jordan is famous because it is not like the regular signature shoes. These sneakers represent a type of belief and pursuit and not just Jordan’s brilliant career. People will still appreciate a pair of Air Jordan even if their basketball skills are nothing to write home about. They will want to express themselves and dream on the court. This type of substantial psychological hint tends to be a big thing for many people.


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Written by Lola McQuenzie

Lola is one of our busiest writer. She has worked for Catwalk Yourself since 2007. Lola started working with us after she graduating from Central St Martins

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