Adidas is looking for a new CEO

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The German sportswear company is in search for a new Chief Executive Officer.

Since 2001, Adidas is guided by Herbert Hainer. His engagement has been extended to 2017. However  the investors, were not satisfied about the company’s performance, especially if related to  its direct competitor Nike.

A letter  was published on the Adidas house magazine where Hainer stated they started a search for his successor. He specified that it will be a long process.

Adidas is looking for a new CEO

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Written by Fabrizia Sbrega

Interested in discovering new designers, observing everything beautiful and getting inspired by fashion photography, exhibitions, events and street style.

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